Report ranks Temple Square 16th for tourist attractions

Graham — Fri, 13 Mar 2009 14:57:29 +0000

Back in January I posted an ad for Temple Square that a co-worker had given me out of a travel trade magazine. At the time I asked why the Church does this… money? converts?

Well, now there are reports that Temple Square is the 16th most-visited attraction in the United States. That’s very impressive and good news for the Church. Whatever the reason for the marketing, it is bearing fruit.

The original Forbes Traveler write-up says the following (with credit given to the LDS Newsroom):

The Mormon church’s headquarters are here, but Temple Square is more than just a destination for Latter Day Saints. In 2008, visitation to the square, which is festooned with lights for the holiday season, numbered around five million, making it Utah’s top tourist destination.

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Temple Square ad

Graham — Fri, 09 Jan 2009 13:30:20 +0000

Someone at work saw this in a travel trade magazine. He’s commented before that he will occasionally see information promoting Salt Lake City as a destination for conferences. The ad has a nice illustration of temple square. I didn’t say this to my co-worker, but it made me wonder why the Church does this… Is there any money in it? Is it strictly a missionary tool?

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Report ranks Temple Square 16th for tourist attractions

Temple Square ad