I commented back in June about how a commercial/ad for the Church showed up on CNN while I was letting some videos play. One of the entertainment news videos that came up was about Lindsay Lohan posting a nude picture of herself on Twitter.
Well, here is another weird one. I followed Digg link to a web site that had 100+ Useful Bookmarklets For Better Productivity. I skimmed over the bookmarklets, and got to the bottom, and there was an ad for Mormon.org that invited people to chat.
Obviously the Church isn’t targeting specific sites. They are going to be using some established online ad provider to place ads according to keywords or phrases. But even then, I’m not sure what made the bookmarklet site trigger a Mormon.org ad.